Picture yourself in a team meeting. One of the more vocal team members proposes a strategy to address a current problem, and everyone nods and agrees without question. The team doesn’t consider other options or examine potential issues with the proposed strategy. No one voices an alternative idea. Instead, everyone moves on. This is an example of groupthink. In essence, groupthink involves making a decision as a group without much critical thought, discussion, feedback, or dissention. This term was coined in the 1950s, but was popularized by psychologist Irving Janis, who published a book called Groupthink in 1972 (revised in 1982). Chances are, you’ve experienced some form of groupthink.
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